Robert Bell not only led from the front to build his own business every step of the way but he managed to expand it into a global consumer products empire. In our increasingly international business environment, his experience with successful global market penetration is invaluable. He also negotiated an enormously lucrative exit at a time when Banana Boat already had the top sellers in multiple sun care product categories (many of which, like Aloe Gel and high SPF sun block, were invented by Mr. Bell). And, of course, Robert Bell's knack for selecting and motivating exceptional hires was a key element of his extraordinary success.
So, from market-oriented product development to effective market penetration, human resource management, operational efficiency, cash flow management, negotiations, and so much more, Robert Bell has mastered effective business strategy to an almost unparalleled extent. Robert Bell has been honored by two presidents for entrepreneurial success, received Merrily Lynch/Ernst & Young/Inc Magazine's prestigious "Entrepreneur of the Year" award, and inducted into the American Entrepreneurs' Hall of Fame.
Robert Bell takes on select consulting projects -- primarily in the consumer products space. Aside from his consulting activities, Robert Bell is also an active investor in consumer products, entertainment, technology, and other industries.
Joe Carlen leverages his multidisciplinary background in market analysis, finance, and technology, along with Mr. Bell's entrepreneurial insights (on select projects) into strategic consulting pertaining to well-defined top and bottom line objectives. The author of "The Einstein of Money: The Life and Timeless Financial Wisdom of Benjamin Graham", Mr. Carlen has Masters Degrees in both business and technology and over 13 years of business analysis & strategic consulting experience.Clients seeking maximal value from each consulting dollar are eager to cut to the essence of each strategic situation. Know Thy Market shares that eagerness: We will help ensure that you will know how to address the strategic issues encountered by your organization from a sound market-oriented perspective.
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